Good for Good
Group
Why we do what we do
It started with a shared thought between three professionals who’ve spent their careers in branding, marketing, media, communication and transformation:
“What if we could also use our experience to help the ones helping others?”
After more than 20 years each working with major companies and global brands, something we’re still very passionate about, we began to feel there was room for something more. Not instead of our work, but alongside it.
We saw how charities are out there, doing incredible work, but can sometimes lack the time, tools, or team to solve their specific marketing, communication or transformation challenges.
That’s where we felt we could step in to help! We combined our strengths and created Good for Good Group. A way to give back using what we know best. To stand beside those teams, even if just for one day, and help them move forward in their mission.
Because we believe that doing good doesn’t have to be big or loud. It just has to be shared.
What we do
We offer pro bono expertise to charity organizations to tackle concrete challenges in their aim to make the world a better place.
We help them move forward with concrete branding, marketing, communication or transformation challenges, so they can continue their important work with more clarity, confidence and momentum.
How we do it
We bring our combined expertise and experience to the table, in a one-day, high-energy pressure cooker workshop, designed to unlock ideas, crack the challenge together and hand it back to the team with tangible next steps. No long reports, no fluffy slides, just focused, hands-on collaboration that leads to real progress in a short time.
Nice to meet you
Our beliefs
Expertise is for sharing
The power of collective intelligence
Vision with action can change the world
Doing good pays forward
Want to join?
If this idea speaks to you and if you also believe that skills whatever they may be, can be used as a force for good, then maybe you’re one of us too. Whether your background is in legal, finance, procurement, IT or anything else, your knowledge can make a real difference. Let’s connect. Let’s grow this group of like-minded experts who want to give a little of their time and a lot of their talent to causes that truly matter.
Join Us
Let’s use good...
for good.